https://www.chriswooster.net/presentations daily 0.75 2022-06-20 https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/03656646-51fe-46a6-80c2-0ac9f230508d/27051_Enterprise_Live+Presentation+%281%29.001.png Pitches, Process, Presentations https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/2f672599-7e9a-409b-9a63-6a8eb2095c44/0001.jpg Pitches, Process, Presentations https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/31979692-868b-459c-89af-300967e9dce0/0001.jpg Pitches, Process, Presentations https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/ff2074f7-c71c-465d-941d-5fec42d2b8de/Screen+Shot+2022-06-09+at+10.28.59+AM.png Pitches, Process, Presentations https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1ba5ed59-ce0e-4e7d-975b-f36e17a66840/AMAI+-+cutdown+pitch+-+WOOSTER.004.png Pitches, Process, Presentations 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https://www.chriswooster.net/work/whole-foods-365-rebranding monthly 0.5 2023-08-26 https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1643743825760-TI5ABZ6ZM85ASDAY69FK/365+Content+%26+Messaging+26809-1_Page_007.png Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/32b9dfeb-938a-41f3-b04a-1ef338753db5/365_Build_Book_031717_Final_Page_005.png Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1643743825703-2NPHNOO4MW8EPDM2C2F2/365+Content+%26+Messaging+26809-1_Page_005.png Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/081f957b-8b6f-44e2-9c1a-538748927e21/365_Build_Book_031717_Final_Page_010.png Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1643743828403-DG6WP16043WMVYM6TWAJ/365+Content+%26+Messaging+26809-1_Page_014.png Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/8bc37d27-dc23-4a84-8330-aec91b3d348e/365_Build_Book_031717_Final_Page_026.png Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1643743826280-8TFYORQ30ZT5L9TN17SN/365+Content+%26+Messaging+26809-1_Page_008.png Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/65aeac29-d736-44a0-8a56-e5c4564389a2/365_Build_Book_031717_Final_Page_034.png Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1643743828238-TGTLLCVXIKUMBKBQ46XT/365+Content+%26+Messaging+26809-1_Page_013.png Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/93a1acde-747f-4003-8795-e90866ed678f/365_Build_Book_031717_Final_Page_036.png Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1643743825703-2NPHNOO4MW8EPDM2C2F2/365+Content+%26+Messaging+26809-1_Page_005.png Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/44e5ccbc-ed49-4f53-9152-8231381fb0cc/365_Build_Book_031717_Final_Page_041.png Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1643743827654-VFXZYFWVLCQ67T3BSCY4/365+Content+%26+Messaging+26809-1_Page_012.png Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/d7902030-5d5f-43ac-a3fc-96dfc39a3a80/365_Build_Book_031717_Final_Page_055.png Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/2b987fd8-3399-4974-a640-27bf46b705b5/365_Build_Book_031717_Final_Page_165.png Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/65093143-34f4-44d2-b986-a9b3b5ab89ce/365_Build_Book_031717_Final_Page_164.png Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/53f741e9-0feb-4e22-bfdc-4e95d0f4cb73/365_Build_Book_031717_Final_Page_148.png Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/f5ec0bc6-114b-4509-b1b7-cf92a42950e1/365_Build_Book_031717_Final_Page_172.png Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/551b664d-b14f-45e2-9b14-9532a6e25010/365_Build_Book_031717_Final_Page_169.png Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1643742330166-RQDM6IUQEO9QYB239073/2016-05-25-365-001.0.0.jpg Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1643742351065-VLHECGZXOEYEVWJSVZ9K/365-by-whole-foods-market-this-isn-t-your-average-grocery-store.png Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1643742410014-ZV0XQ7NP5QRNAJBXI1KZ/ebt-l-wfsmall-0922.jpg Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1748014a-5cf2-4078-ab42-ea60e58aa081/Untitled.002.png Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/85be7ced-1529-4244-ac81-04bb376b7b58/wholefoodssavings.png Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) - First up: Defining 365’s what and why. Consumers knew vaguely that this was a Whole Foods, but it was a mystery why 365 existed. Admitting it was a discount offering itself felt off-brand for Whole Foods. To bridge this conceptual gap, I built this organizing theme and wrote a line they adopted as a north star: Whole Foods standards. 365 savings. Simple, effective, and clear. We built a system around it to help define the brand and its in person experience. https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/34227eef-a038-4dae-bcd6-bfc66ba25285/wholefoodssystem.001.jpg Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) - Next up: Refining and rebuilding the system. Merging the talents of an experience designer, information architect, content strategist, we built a system that kept the charm, but refined the execution into a system. Taking into account nearly every inch of the store and its systems, we generated a build book and application guide subsequent 365s followed (mostly). https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1644159469995-2V2ZOM6KVODKTKS9SNDT/IMG_2480.JPG Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1644159470240-X40P5OWSVPXF3RH6RPVV/IMG_2483.JPG Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1644159472080-PEY554VIF5WGG1VIJSIQ/IMG_2487.JPG Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1644159474442-JDV7WKN4OWDOOGKGS73X/IMG_2481.JPG Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1644159475518-OFYU0ZUDL428HTNZQG8I/IMG_2492.JPG Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1644159500101-G866VKHDW6CPHN8VZGAV/ebt-l-wfsmall-0922.jpg Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1644159479150-30RA7KHBC4W0ELOSJSOB/IMG_2484.JPG Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1644159479215-T3LGLO4HXBM64CDGU7LQ/IMG_2494.JPG Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1644159482145-NMQQYHJ7HD4L1YC1BRH6/IMG_2488.JPG Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1644159484120-51IWJI71PL7GOB9JR9SX/IMG_2485.JPG Work - Whole Foods 365 rebranding, signage system<br> (B2C copy, creative direction, brand guide) https://www.chriswooster.net/work/united-airlines monthly 0.5 2023-08-11 https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/2cf4fdce-c598-411d-a4ce-616f0f56d919/UA_digitalexamples.001.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/ae638d50-a764-41e1-955d-5ba05d864224/UA_digitalexamples.019.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/198199b1-94b9-4bb2-bba7-af195a3a04f0/prefab_creative.052.png Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/43d2d45f-002d-44b5-8d89-16b5ed678bb4/UNITED_digitalwork_complete-3.007.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/5dbff37a-9fa9-4daa-83d3-5a5310713535/UA_digitalexamples.002.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/b0b78670-0ac3-4338-a2a6-92ddb08fc3a9/UA_digitalexamples.020.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/f2b0913a-18b3-4561-a81b-8b4f686c0d74/UA_digitalexamples.003.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/e3beebea-6dae-4465-afad-187fba770a5a/UA_digitalexamples.027.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/a54d714b-4081-42bb-bd75-0dfa2d6e59ed/prefab_creative.055.png Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/2729aae4-3a6c-42bd-9893-cecda16bc9d7/UNITED_digitalwork_complete-3.015.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/a5d5e8c1-f8a7-4640-8502-19190f05d162/UA_digitalexamples.004.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/58804716-38cb-4162-b32e-96376b77c106/UA_digitalexamples.028.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/98dc6e5a-85ce-4eee-9973-e6d8081e3980/UNITED_digitalwork_complete-3.021.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/90fed2d2-561d-4b65-bd7a-3b8c4e579576/UA_digitalexamples.005.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/92107b33-f796-4482-ab9a-d4e9a5377763/UA_digitalexamples.022.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/a83f25c5-dd6a-4ddb-b909-fa2377c57b15/UNITED_digitalwork_complete-3.033.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/4bd0528f-1213-4532-90b6-4e464f9890f3/UA_digitalexamples.006.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/17671098-a9d0-4e6a-8e05-06dd775fbbb2/UA_digitalexamples.023.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/8d011a37-9211-45f3-b85a-53144d5d90b3/UNITED_digitalwork_complete-3.038.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/08e9e543-22d0-4779-9367-3a532e940448/UA_digitalexamples.007.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/96fca7ef-d252-4893-9cb1-f85dbb53bbb0/UA_digitalexamples.021.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/5d712d5e-7b1b-4506-962b-2b0ff40b9cb6/UNITED_digitalwork_complete-3.046.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/90df4138-8051-413b-9305-d9182df8d8a4/UA_digitalexamples.010.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/fce45aa9-4f61-449f-9fed-870067a80d30/UA_digitalexamples.024.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/65ec58ff-33cc-4132-8d42-07d032933abf/UNITED_digitalwork_complete-3.048.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/21085b5a-2240-41a5-8c34-5d777dda00e4/UA_digitalexamples.008.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/4bd7a6db-74cf-4cef-a59b-89032a1563df/UA_digitalexamples.025.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/e9eceafa-8793-44dc-8efb-7d56a400f91e/UNITED_digitalwork_complete-3.055.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/c3571112-5e52-4296-8e8c-4ab2c026b6b1/UA_digitalexamples.009.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/a1caf2ea-5815-4b6d-b6d6-b83d1de921e2/UA_digitalexamples.030.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/0f762180-4e7e-4443-a97f-86c9d7138765/UNITED_digitalwork_complete-3.060.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/6eedb6c3-94d5-4553-aea3-94c13a63a39b/UA_digitalexamples.018.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/e6f0a64e-7035-46d9-911e-d07829c36b4e/UA_digitalexamples.029.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/32e97ed8-b8c4-4ebc-98eb-3dbb213ecebe/UNITED_digitalwork_complete-3.063.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/63d00c2b-c063-4174-8cd1-238242717dfd/UA_digitalexamples.011.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/a0e70be2-6e43-4695-9ec3-9668a07d9968/UA_digitalexamples.026.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/d3fcd4d8-c825-4601-9b1e-e531c9ef003a/UNITED_digitalwork_complete-3.065.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/365cf345-5e4c-4922-bf4a-406df1f3491b/UA_digitalexamples.012.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/cbc1b560-6174-4a9b-b4e4-c4bb296f3640/UNITED_digitalwork_complete-3.072.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/a9bc8a38-51a8-4766-87a7-6d3f7cfee195/UA_digitalexamples.013.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/cd55c7ad-1c78-4346-887d-358b96099752/UNITED_digitalwork_complete-3.080.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/55f8358a-f0f4-438a-a6aa-8fffd2e60c14/UA_digitalexamples.014.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/72c106f8-2bf2-40a1-a2a4-c91508b558bd/UNITED_digitalwork_complete-3.086.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/7a2939a5-38b2-4848-9e7c-b01da955e2d8/UA_digitalexamples.015.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1f076a0c-edb9-464c-8a03-cc95784e6966/UNITED_digitalwork_complete-3.089.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/32c5c711-86a1-4369-8e7b-d4e616770f9c/UA_digitalexamples.016.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/01b7416a-27e5-4ca1-995d-594652afbcd7/UNITED_digitalwork_complete-3.091.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/c10515bb-b83f-482e-a4f0-1c6bcd57e7bd/UA_digitalexamples.017.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1a338a39-e527-4269-8e38-3bea97a05c61/UNITED_digitalwork_complete-3.092.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/d0102738-f0fe-456f-985b-970cf5f785b9/UNITED_digitalwork_complete-3.013.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1646501676819-ZD77XXSAJCMRT48ABTCE/prefab_creative.044.png Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1646501679342-CMJCOMRYI3XD9D4ZUSSM/prefab_creative.045.png Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1646502096935-TX9P26UJTGU47N2CHFAQ/prefab.001.jpeg Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1646501711059-MRDQQSZEXLRY9N82WU2F/prefab_creative.042.png Work - United Airlines pitch + launch campaign<br> (B2B/B2C pitch, concepts, copy, UX/UI) https://www.chriswooster.net/work/keurig-site-reboot monthly 0.5 2023-08-11 https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/2659781c-43b2-43c0-9707-9d83c8067769/Screen+Shot+2022-02-06+at+10.04.13+AM.png Work - Keurig site reboot<br> (B2C site redesign, branding, copy, UX/UI, innovation) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/b8468117-67a7-4d28-b67c-beb0c19695ec/Screen+Shot+2022-02-06+at+11.08.47+AM.png Work - Keurig site reboot<br> (B2C site redesign, branding, copy, UX/UI, innovation) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/5f4f3230-5f49-445e-b564-acda20c95791/keurigprocess.001.png Work - Keurig site reboot<br> (B2C site redesign, branding, copy, UX/UI, innovation) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/c8d1ff65-9b00-4323-b873-a939742c083b/T3_KeurigReimagined_9_13_Page_055.png Work - Keurig site reboot<br> (B2C site redesign, branding, copy, UX/UI, innovation) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/37f1a26d-be76-4de8-91ac-7058df77d168/T3_KeurigReimagined_9_13_Page_056.png Work - Keurig site reboot<br> (B2C site redesign, branding, copy, UX/UI, innovation) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/a79ec560-27d4-4bbf-9f98-6b120ee49f8a/T3_KeurigReimagined_9_13_Page_058.png Work - Keurig site reboot<br> (B2C site redesign, branding, copy, UX/UI, innovation) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/f166ab29-0747-49c1-9e3b-9796addc2326/T3_KeurigReimagined_9_13_Page_069.png Work - Keurig site reboot<br> (B2C site redesign, branding, copy, UX/UI, innovation) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/f83254e9-b651-4056-95c1-b1c024bfe134/T3_KeurigReimagined_9_13_Page_071.png Work - Keurig site reboot<br> (B2C site redesign, branding, copy, UX/UI, innovation) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/6f60fac9-63de-4646-ba8f-6ae37d7f1e88/T3_KeurigReimagined_9_13_Page_076.png Work - Keurig site reboot<br> (B2C site redesign, branding, copy, UX/UI, innovation) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/bdc98c88-5f56-4338-81ac-ef0fa923fbc6/T3_KeurigReimagined_9_13_Page_079.png Work - Keurig site reboot<br> (B2C site redesign, branding, copy, UX/UI, innovation) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/20416bbe-4d04-4fff-bab1-0a6621a49996/T3_KeurigReimagined_9_13_Page_080.png Work - Keurig site reboot<br> (B2C site redesign, branding, copy, UX/UI, innovation) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/412dcfd4-3704-4f2b-87df-d0b107f71098/T3_KeurigReimagined_9_13_Page_086.png Work - Keurig site reboot<br> (B2C site redesign, branding, copy, UX/UI, innovation) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/fd09e6e6-9a79-4f64-bad8-aa5e49b4a851/26529+-+Keurig+Pitch+Deck+FINAL+TUESDAY.001.jpeg Work - Keurig site reboot<br> (B2C site redesign, branding, copy, UX/UI, innovation) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.chriswooster.net/work/trumpanddump monthly 0.5 2023-08-11 https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/46656cfb-5a6d-4539-8938-ad15420fb0bd/Screen+Shot+2022-01-30+at+4.37.46+PM.png Work - Trump & Dump automated stock trader <br>(innovation, copy/video) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/baf5c7b5-5954-4d5b-be5f-a967daa62468/Screen+Shot+2022-01-30+at+4.36.42+PM.png Work - Trump & Dump automated stock trader <br>(innovation, copy/video) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/b9411403-fc3d-4b21-ba0e-3ff7d177bc6b/Screen+Shot+2022-01-30+at+4.38.24+PM.png Work - Trump & Dump automated stock trader <br>(innovation, copy/video) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/44064734-34cd-4911-ab46-099329c32688/Screen+Shot+2022-01-30+at+9.17.17+AM.png Work - Trump & Dump automated stock trader <br>(innovation, copy/video) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/3c95b2d6-5a04-47d4-9755-216e7e6fdc62/Screen+Shot+2022-01-30+at+9.06.25+AM.png https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/193b2c62-f342-4fd3-9939-c96f6f6d2026/trump-image.png https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/ec8d7c52-4608-42af-a9f7-e93f80e68a8e/Screen+Shot+2022-01-30+at+4.13.51+PM.png Work - Trump & Dump automated stock trader <br>(innovation, copy/video) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.chriswooster.net/work/enterprisereboot monthly 0.5 2023-08-25 https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/e78b616d-83cb-4216-bc41-eb5b544a07cb/Screen+Shot+2022-02-27+at+8.52.03+AM.png Work - Enterprise vanpool product reboot<br>(B2B/B2C pitch, concepts, branding, copy, UX/UI, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/6c68adf2-d1ee-420c-ab39-4f57d480541a/Screen+Shot+2022-02-27+at+9.19.52+AM.png Work - Enterprise vanpool product reboot<br>(B2B/B2C pitch, concepts, branding, copy, UX/UI, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/69ac4f13-738c-45ea-8414-1f340fd510b8/Screen+Shot+2022-02-27+at+9.40.49+AM.png Work - Enterprise vanpool product reboot<br>(B2B/B2C pitch, concepts, branding, copy, UX/UI, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/35412ddb-d377-4cc3-beb1-b35084a09b4a/Screen+Shot+2022-02-27+at+9.40.59+AM.png Work - Enterprise vanpool product reboot<br>(B2B/B2C pitch, concepts, branding, copy, UX/UI, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/2f2c215b-60cf-4ce9-989f-c113560e40c7/Screen+Shot+2022-02-27+at+9.54.20+AM.png Work - Enterprise vanpool product reboot<br>(B2B/B2C pitch, concepts, branding, copy, UX/UI, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1645978380720-T72ITYG5YKZ9ELRD8M9D/15.jpg Work - Enterprise vanpool product reboot<br>(B2B/B2C pitch, concepts, branding, copy, UX/UI, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1645978380720-NSV14S9ZW88WUJ32F2FV/13.jpg Work - Enterprise vanpool product reboot<br>(B2B/B2C pitch, concepts, branding, copy, UX/UI, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1645978381383-MIV2H56YKNLFFXTKHRKD/12.jpg Work - Enterprise vanpool product reboot<br>(B2B/B2C pitch, concepts, branding, copy, UX/UI, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1645978381517-VM7TL1F4KLTS1GFHSEXL/10.jpg Work - Enterprise vanpool product reboot<br>(B2B/B2C pitch, concepts, branding, copy, UX/UI, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1645978381906-QR2T9VOIRDJJTP67EIC6/09.jpg Work - Enterprise vanpool product reboot<br>(B2B/B2C pitch, concepts, branding, copy, UX/UI, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1645978382164-L8AYY8VO0NTPN1B83ZEP/08.jpg Work - Enterprise vanpool product reboot<br>(B2B/B2C pitch, concepts, branding, copy, UX/UI, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1645978382451-L12R4GIVNFSQKPTHJZXN/04.jpg Work - Enterprise vanpool product reboot<br>(B2B/B2C pitch, concepts, branding, copy, UX/UI, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1645978382820-BXYHYD1QAMU4C3K1DUR4/02.jpg Work - Enterprise vanpool product reboot<br>(B2B/B2C pitch, concepts, branding, copy, UX/UI, build) https://www.chriswooster.net/work/cloverconnect monthly 0.5 2023-08-25 https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/da3bc7c9-774e-4d7a-879d-45aea455f8e4/cloverconnectBEFORE.png Work - Clover Connect SaaS Copy/Site<br>(SaaS B2B copy, UX/UI) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/c72b6083-9832-4ec3-9240-2cb8b5358e92/cloverconnectSOLVE.png https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/0cc2763f-6de5-4dbb-bf52-50bc5955433d/cloverconnectSOLVE2.png https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/a12b0a88-d831-4aad-aa96-b894ed958384/cloverconnectENDPRODUCT.png https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/aab5532c-fcdd-4f6e-9ab3-0c4180c3135c/cloverconnectEXTENSIONS.png https://www.chriswooster.net/work/texasbullettrain monthly 0.5 2023-08-11 https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/cbb465af-7e94-4571-85b1-bc8ac4a96bdd/ram-parade-world-record-2.jpeg Work - Texas Bullet Train ideation & video <br> (B2C/B2B concept, scripting, video production/direction) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/19713286-f01b-4153-b58a-9b22374f70b8/tcpprocessanimation.gif Work - Texas Bullet Train ideation & video <br> (B2C/B2B concept, scripting, video production/direction) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/981c42eb-feb6-4f03-9287-3977e3b52e69/TCPstoryboarding.001.jpeg Work - Texas Bullet Train ideation & video <br> (B2C/B2B concept, scripting, video production/direction) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/85cdea1a-c6ff-41fe-862b-57141d550c63/IMG_5292-ANIMATION.gif Work - Texas Bullet Train ideation & video <br> (B2C/B2B concept, scripting, video production/direction) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/6a8ef240-0104-4c9e-9f0f-7e63a004e541/Screen+Shot+2022-02-21+at+10.38.34+PM.png Work - Texas Bullet Train ideation & video <br> (B2C/B2B concept, scripting, video production/direction) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.chriswooster.net/work/bazaarvoice monthly 0.5 2023-08-11 https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/aefd05f9-48cc-4f00-a692-af787e49d510/GRAIL-+portfolio+site.002.jpeg Work - Bazaarvoice "Review Marketing" tools<br> (B2B concept, copy, video scripting/production, UX/UI) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.chriswooster.net/work/aucontent monthly 0.5 2023-08-11 https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/b696b6c9-1e3e-453e-88fa-da2c48b646aa/home.jpg Work - Atlassian University Content Work<br> (B2B/B2C design research, content strategy, copy, site) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/967973f2-2564-4ccc-8de7-d0607ebbf891/ACP120.jpg Work - Atlassian University Content Work<br> (B2B/B2C design research, content strategy, copy, site) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/c593e684-967e-41a7-99de-02f6f70d4ac5/badgexam.jpg Work - Atlassian University Content Work<br> (B2B/B2C design research, content strategy, copy, site) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/acec6fd0-b900-4732-a800-ad2d79ffee40/Untitled.jpg Work - Atlassian University Content Work<br> (B2B/B2C design research, content strategy, copy, site) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/af2d48b3-e3ab-4d48-8115-446fbd6573fb/Screen+Shot+2022-03-17+at+4.07.24+PM.png Work - Atlassian University Content Work<br> (B2B/B2C design research, content strategy, copy, site) Selection of existing content (tap to enlarge) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/854b5b6a-bb41-47f0-ae4e-ea1a384f58f0/Screen+Shot+2022-03-17+at+4.07.34+PM.png Work - Atlassian University Content Work<br> (B2B/B2C design research, content strategy, copy, site) Improved content/design (tap to enlarge) https://www.chriswooster.net/work/homedepot monthly 0.5 2023-08-26 https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/2ca07c5f-b43d-4d48-8411-6e32ac8491dd/Small-8.jpg Work - Home Depot site redesign<br>(B2C UX/UI, design research, copy, architecture, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/2f973264-34a9-46df-a660-b5c325ffb67a/Small-11.jpg Work - Home Depot site redesign<br>(B2C UX/UI, design research, copy, architecture, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/279fd1af-ee21-4a35-b0e5-5d56bcc584aa/IMG-1460.png Work - Home Depot site redesign<br>(B2C UX/UI, design research, copy, architecture, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/5a5dcb1d-1491-47c4-abb7-1af33276f7b0/Small-13.jpg Work - Home Depot site redesign<br>(B2C UX/UI, design research, copy, architecture, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/dc2e6d6b-bb51-4414-86f9-06834763a0bc/IMG-1461.png Work - Home Depot site redesign<br>(B2C UX/UI, design research, copy, architecture, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/6f6b41b9-f4bd-4c92-a0d2-c2dc3c0974fa/Small-14.jpg Work - Home Depot site redesign<br>(B2C UX/UI, design research, copy, architecture, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/8887183f-e27f-4185-93c0-2dec140454ec/IMG-1462.png Work - Home Depot site redesign<br>(B2C UX/UI, design research, copy, architecture, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/45d0d1d5-e981-427d-80eb-52ae5946adcb/Screen+Shot+2022-01-30+at+4.47.35+PM.png Work - Home Depot site redesign<br>(B2C UX/UI, design research, copy, architecture, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/9bd97751-59bf-4c3f-a6b9-ab499284a580/IMG-1463.png Work - Home Depot site redesign<br>(B2C UX/UI, design research, copy, architecture, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/189faafe-919a-4b40-8e4e-dc8bc234327e/IMG-1459.png Work - Home Depot site redesign<br>(B2C UX/UI, design research, copy, architecture, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/ca3c4be2-58ad-4ef3-9593-ad38f966f65e/Small-9.jpg Work - Home Depot site redesign<br>(B2C UX/UI, design research, copy, architecture, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/f71a2758-2d71-4d12-abc4-3d71b68fba14/Small-10.jpg Work - Home Depot site redesign<br>(B2C UX/UI, design research, copy, architecture, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/e74f05d0-48b2-4015-ba24-4abe683401a3/Screen+Shot+2022-01-30+at+4.47.04+PM.png Work - Home Depot site redesign<br>(B2C UX/UI, design research, copy, architecture, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1d9b6ec2-3c86-4dd9-9f04-d373d6884dfd/Screen+Shot+2022-01-30+at+4.47.26+PM.png Work - Home Depot site redesign<br>(B2C UX/UI, design research, copy, architecture, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/d9357a83-1465-4336-9b8d-2157c5039c03/Screen+Shot+2022-01-30+at+4.47.31+PM.png Work - Home Depot site redesign<br>(B2C UX/UI, design research, copy, architecture, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/bf9b8460-ef17-4e31-9f50-a9aa017c2a32/Screen+Shot+2022-01-30+at+5.08.00+PM.png Work - Home Depot site redesign<br>(B2C UX/UI, design research, copy, architecture, build) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/2aeaaffe-9bf8-4879-96bf-356b464d1b0e/Screen+Shot+2022-01-30+at+4.51.25+PM.jpg Work - Home Depot site redesign<br>(B2C UX/UI, design research, copy, architecture, build) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/d5e55759-e5a7-4ed4-ba2f-f54c2509d412/Screen+Shot+2022-01-30+at+5.40.22+PM.png Work - Home Depot site redesign<br>(B2C UX/UI, design research, copy, architecture, build) https://www.chriswooster.net/work/apex monthly 0.5 2023-08-11 https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1b090311-887a-4534-8b5b-1ad1082ae773/apex1.png Work - Apex Entertainment site reboot<br> (B2C branding, concept, copy, site content, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/38f8b01b-acec-4a90-8407-07673e8fbccb/apex2.png Work - Apex Entertainment site reboot<br> (B2C branding, concept, copy, site content, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/d95961ed-170c-4529-a9d3-2076ec636e3a/apex3.png Work - Apex Entertainment site reboot<br> (B2C branding, concept, copy, site content, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/b01d38e0-9c81-49cd-aede-a4c9b33e11ff/apex4.png Work - Apex Entertainment site reboot<br> (B2C branding, concept, copy, site content, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/ddaefbec-3339-49e7-a573-31221a579683/apex5.png Work - Apex Entertainment site reboot<br> (B2C branding, concept, copy, site content, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/27b012eb-ba31-4972-a273-94985c1397ca/apex6.png Work - Apex Entertainment site reboot<br> (B2C branding, concept, copy, site content, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1691685542716-QZ5KDTYLF4FL0P1GKOMQ/5-1-1.jpg Work - Apex Entertainment site reboot<br> (B2C branding, concept, copy, site content, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1691685542738-PZHVW7A96RJYU3NH8W9S/7-1-1.jpg Work - Apex Entertainment site reboot<br> (B2C branding, concept, copy, site content, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1691685543565-U7PYOUVU0IC4LLNFN8G0/3139983_lg.jpg Work - Apex Entertainment site reboot<br> (B2C branding, concept, copy, site content, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1691685566627-LJWKI8U1MNRD36SHR6TN/1-1-1.jpg Work - Apex Entertainment site reboot<br> (B2C branding, concept, copy, site content, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/c0d249a4-89cf-4bb0-b6a6-7f28152ab2d3/apexBEFORE.png https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/b94a80a9-3d66-44d9-9bef-68ac42570511/%E2%80%8ESM_APEX_VoiceDirectionals.%E2%80%8E014.jpeg Work - Apex Entertainment site reboot<br> (B2C branding, concept, copy, site content, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/6a964681-045f-4e55-afa9-96aab8f446ee/%E2%80%8ESM_APEX_VoiceDirectionals.%E2%80%8E016.jpeg Work - Apex Entertainment site reboot<br> (B2C branding, concept, copy, site content, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/394e8c6b-8c04-4a02-83db-3fc5c4d050be/%E2%80%8ESM_APEX_VoiceDirectionals.%E2%80%8E018.jpeg Work - Apex Entertainment site reboot<br> (B2C branding, concept, copy, site content, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1691689020217-9QC7JUB71AP9T5YQZBNN/apexcontentmatrix.png Work - Apex Entertainment site reboot<br> (B2C branding, concept, copy, site content, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1691689068136-PQ10OGRAQVQS89MSKNRR/apexcopy1.png Work - Apex Entertainment site reboot<br> (B2C branding, concept, copy, site content, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1691689068083-B4M43EGV2ZA1VH837T1K/apexcopy2.png Work - Apex Entertainment site reboot<br> (B2C branding, concept, copy, site content, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1691689069105-QFADOH0DBHWB69SJXVD5/apexcopy3.png Work - Apex Entertainment site reboot<br> (B2C branding, concept, copy, site content, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1691689069111-6MUNUTL1WXNHMVGHBPHZ/apexcopy4.png Work - Apex Entertainment site reboot<br> (B2C branding, concept, copy, site content, build) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1691689069870-T2DIWCS9OH5KWIDAIK3C/apexcopy5.png Work - Apex Entertainment site reboot<br> (B2C branding, concept, copy, site content, build) https://www.chriswooster.net/work/torchys monthly 0.5 2023-08-11 https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/63aa6816-a144-4365-81dc-16b567ef4fd5/torchysbefore.001.png Work - Torchy's pitch/site reboot<br> (B2C site concept, pitch, copy, creative direction) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1644696633655-7YE095DYOTKB3BLY2TUC/T3_Torchy%27s+Tacos_4.19+Presentation+%2827621%29.001.jpeg Work - Torchy's pitch/site reboot<br> (B2C site concept, pitch, copy, creative direction) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1644696643052-SROXABLYIWULZ6K461SA/T3_Torchy%27s+Tacos_4.19+Presentation+%2827621%29.004.jpeg Work - Torchy's pitch/site reboot<br> (B2C site concept, pitch, copy, creative direction) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1644696647343-LPVUM89LB6FOXMOWXMF7/T3_Torchy%27s+Tacos_4.19+Presentation+%2827621%29.005.jpeg Work - Torchy's pitch/site reboot<br> (B2C site concept, pitch, copy, creative direction) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1644696651716-96VYU7C3HOLNN8R92W0F/T3_Torchy%27s+Tacos_4.19+Presentation+%2827621%29.006.jpeg Work - Torchy's pitch/site reboot<br> (B2C site concept, pitch, copy, creative direction) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1644696666839-J54T3LJ5NFAT6BLVJPWH/T3_Torchy%27s+Tacos_4.19+Presentation+%2827621%29.008.jpeg Work - Torchy's pitch/site reboot<br> (B2C site concept, pitch, copy, creative direction) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1644696633655-7YE095DYOTKB3BLY2TUC/T3_Torchy%27s+Tacos_4.19+Presentation+%2827621%29.001.jpeg Work - Torchy's pitch/site reboot<br> (B2C site concept, pitch, copy, creative direction) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1644696643052-SROXABLYIWULZ6K461SA/T3_Torchy%27s+Tacos_4.19+Presentation+%2827621%29.004.jpeg Work - Torchy's pitch/site reboot<br> (B2C site concept, pitch, copy, creative direction) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1644696647343-LPVUM89LB6FOXMOWXMF7/T3_Torchy%27s+Tacos_4.19+Presentation+%2827621%29.005.jpeg Work - Torchy's pitch/site reboot<br> (B2C site concept, pitch, copy, creative direction) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1644696651716-96VYU7C3HOLNN8R92W0F/T3_Torchy%27s+Tacos_4.19+Presentation+%2827621%29.006.jpeg Work - Torchy's pitch/site reboot<br> (B2C site concept, pitch, copy, creative direction) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1644696666839-J54T3LJ5NFAT6BLVJPWH/T3_Torchy%27s+Tacos_4.19+Presentation+%2827621%29.008.jpeg Work - Torchy's pitch/site reboot<br> (B2C site concept, pitch, copy, creative direction) https://www.chriswooster.net/work/etp monthly 0.5 2023-08-11 https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/3ed5152c-d599-4802-bcc6-ba11ee63f790/Screen+Shot+2022-05-03+at+8.51.28+AM.png Work - Energy Transfer Partners site reboot<br> (B2B branding, pitch, concept, copy, UX/UI, direction) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/1651586017405-37T4O14FWTG1SP0OJTIB/Screen+Shot+2022-05-03+at+8.51.42+AM.png Work - 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Capital One social media campaigns <br> (B2C concepts, copy) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/11049228-a341-4541-87e5-7f2818f752c9/Screen+Shot+2022-01-29+at+4.45.07+PM.png Work - Capital One social media campaigns <br> (B2C concepts, copy) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/fdf17c9a-e4cb-45b6-9310-b502c28e5307/R1+25579_VentureSummer_Concepting_Deck.022.jpeg Work - Capital One social media campaigns <br> (B2C concepts, copy) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/18864558-02c3-4bf1-9aa7-4e1a36a82134/Screen+Shot+2022-01-29+at+4.06.00+PM.png Work - Capital One social media campaigns <br> (B2C concepts, copy) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/c3bc5a5c-5210-422d-a222-fee009acf745/R1+25579_VentureSummer_Concepting_Deck.023.jpeg Work - Capital One social media campaigns <br> (B2C concepts, copy) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/59218aae-eb67-4b74-96a7-a208db34ffb2/Screen+Shot+2022-01-29+at+4.38.58+PM.png Work - Capital One social media campaigns <br> (B2C concepts, copy) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/ec67c098-55c8-4876-bd54-8f7583a433f6/Screen+Shot+2022-01-29+at+4.05.52+PM.png Work - Capital One social media campaigns <br> (B2C concepts, copy) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/33edf4f5-fed8-44ab-8a2f-53b1fa10ef11/R1+25579_VentureSummer_Concepting_Deck.024.jpeg Work - Capital One social media campaigns <br> (B2C concepts, copy) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/e4b1ba0b-9e21-4ab1-bc37-e9b6f4db2ed5/Screen+Shot+2022-01-29+at+4.38.46+PM.png Work - Capital One social media campaigns <br> (B2C concepts, copy) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/f816a50c-d931-4ea6-a3ac-f57637635829/R1+25579_VentureSummer_Concepting_Deck.025.jpeg Work - Capital One social media campaigns <br> (B2C concepts, copy) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/76b3fb28-8313-4ae9-9bbd-bf729e0849c8/R1+25579_VentureSummer_Concepting_Deck.026.jpeg Work - Capital One social media campaigns <br> (B2C concepts, copy) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/e2796649-02b9-45ac-b638-0ab331802818/R1+25579_VentureSummer_Concepting_Deck.003.jpeg Work - Capital One social media campaigns <br> (B2C concepts, copy) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/9360f594-47f8-4ef0-907d-bb991f26cfbe/Screen+Shot+2022-01-29+at+4.38.22+PM.png Work - Capital One social media campaigns <br> (B2C concepts, copy) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/8942e3f7-9041-4bfa-89c6-d259956513ce/R1+25579_VentureSummer_Concepting_Deck.027.jpeg Work - Capital One social media campaigns <br> (B2C concepts, copy) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/58e28d4f-7275-446a-a395-2073c94ff73f/R1+25579_VentureSummer_Concepting_Deck.028.jpeg Work - Capital One social media campaigns <br> (B2C concepts, copy) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/c8ffbabe-5aae-4e5f-8867-279537efc7f5/Screen+Shot+2022-01-29+at+4.38.04+PM.png Work - Capital One social media campaigns <br> (B2C concepts, copy) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/d8953cfe-7a8f-4095-950e-a3e151325249/R1+25579_VentureSummer_Concepting_Deck.029.jpeg Work - Capital One social media campaigns <br> (B2C concepts, copy) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/ffd4663e-6819-4375-9482-5cb5c4f67a32/Screen+Shot+2022-01-29+at+4.37.58+PM.png Work - Capital One social media campaigns <br> (B2C concepts, copy) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/690fdfe1-5bc1-4386-9774-1cdb5f6aade4/R1+25579_VentureSummer_Concepting_Deck.030.jpeg Work - Capital One social media campaigns <br> (B2C concepts, copy) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/e565156b-a552-41b9-a2b2-19e1cf9fcf54/R1+25579_VentureSummer_Concepting_Deck.031.jpeg Work - Capital One social media campaigns <br> (B2C concepts, copy) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/3052fecf-e42c-4cd1-871a-12b6004ddb7a/Screen+Shot+2022-01-29+at+4.47.58+PM.png Work - Capital One social media campaigns <br> (B2C concepts, copy) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/a2dca8ce-e68a-42f7-9822-4bc5a0c37c8a/Screen+Shot+2022-01-29+at+2.20.48+PM.png Work - Capital One social media campaigns <br> (B2C concepts, copy) https://images.squarespace-cdn.com/content/v1/61f56229dff72c5d8aa60de0/22e0642b-5ec6-47bb-90fa-c50785ba10d3/Screen+Shot+2022-01-29+at+2.21.17+PM.png